Greenwashing

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Heinz bigwig Jojo de Noronha on making Beanz the new avocados

Kraft Heinz’s chief executive, de Noronha, says it is planning a shake-up of its brand strategy ahead of the 2021 Olympics, but it doesn’t know what it will be going to do with it.

Source: thegrocer.co.uk
Published on 2021-02-18

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