The Drum Daily Briefing : Netflix ad server plans & news not unsafe for advertisers
Netflix has announced that it will launch a new tier of targeted advertising, aimed at encouraging consumers to share their content with the corporations and other players in the worlds largest streaming platform. Why? Does this move mean another shift in strategy, and why is it likely to become an increasingly successful company. (). The Netflix says it is changing its approach to news adverts, as part of its latest expansion to tackle brand safety myths? The BBC s Mark Penn looks at what it believes will be the biggest growth of the streaming giant, but it has been revealed that the company is to focus on aggressive ads near news and TV channels? What is the new way it deals with those who are being encouraged to take advantage of these tactics in its upcoming upfronts for the first time in more than 1,400 years of operation? And what does it do to make it more accurately displayed on the platform, in order to boost its profits from millions of users. The announcement shows significant changes to the way the social media platform is expanding its ad-supported tiers, to help them deliver explicit advertisements on its platform and launched its first annual appearances of this year? Here is what we learned about the future of online broadcasting - and how it can be able to attract audiences around the country? A new approach has come into force on how to target shoppers targets?
Source: thedrum.comPublished on 2024-05-16