COLUMN : MIND YOUR LANGUAGE . Women encouraged to archive higher heights in profession

The African Real Estate Society (AFRES) celebrated its 23rd Annual Conference in Livingstone, Zambia, from September 10-13, 2024, with the theme Smart Cities for the 21st Century . The conference covered a wide range of real estate topics, including housing development, investment trusts, smart city planning, sustainability, financing, and ESG principles. Several language issues were highlighted in the conference reports. For instance, the correct term for a social event with entertainment is Gala, not Galla. The intended meaning was to encourage women to achieve higher heights in the real estate profession. In the context of the US Presidential contest, the phrase chicken out was used incorrectly. The correct phrasal verb is chicken out, which means to decide not to do something due to fear. Regarding the historical event involving former President Olusegun Obasanjo, the phrase immediately before was deemed questionable. The recommended correction is shortly before, indicating a brief period before Abacha s death. Lastly, in the case of Nigerian tomato farmers, the term creates was mistaken for crates. The correct term refers to the containers used for transporting and storing the harvested tomatoes. In summary, the conference was a success, and the language issues highlighted in the reports were corrected to ensure accurate communication. The event celebrated the advancement of smart cities and encouraged women in the real estate industry, while also shedding light on historical events and agricultural achievements in Nigeria.

Source: dailynews.co.tz
Published on 2024-09-28