The frustrating spectre of greenwashing - Harpers Wine & Spirit Trade News

Innocent faced regulatory action for misleading environmental claims, linking its plastic-bottled drinks to planetary health despite owner Coca-Cola’s massive waste footprint. This case illustrates how greenwashing often hides behind vague slogans rather than obvious falsehoods. It highlights the need for scrutiny regarding corporate ownership and packaging impacts.

Source: harpers.co.uk
Published on 2025-05-07