Activistas europeas contra la ganadería industrial denuncian el greenwashing de la macroexplotación bovina More Holstein en Bétera, València - Tercera Información
The article highlights the stark contradiction between More Holstein’s prestigious B Corp certification and the severe socio-environmental harms it inflicts on local communities in Bétera and La Pobla de Vallbona. Residents suffer from pervasive noise, odors, and insect infestations caused by this industrial dairy operation, which recently sparked protests organized by major environmental groups. Despite having municipal support in one town, the facility faces fierce opposition because it threatens to expand by reclassifying protected agricultural land, exacerbating existing nuisances for those living in close proximity. This case exposes how corporate labels can mask illegal practices and regulatory failures. Organizations allege that the farm has operated outside legal limits for decades, exceeding animal capacity and committing illegal waste discharges into local waterways. These actions endanger the ecological integrity of the area and compromise residents' access to clean drinking water. The disparity between the company’s ethical branding and its actual operational conduct suggests that the certification may serve more as a marketing tool than a genuine assurance of social and environmental responsibility. This situation is critically relevant to greenwashing as it exemplifies how large corporations utilize prestigious sustainability seals to legitimize harmful industrial models. By presenting a socially responsible facade, More Holstein obscures its negative impacts, such as groundwater contamination and health risks for locals, while continuing to supply major dairy chains. The article underscores a broader pattern where economic interests override community rights and environmental protection, demonstrating that greenwashing allows polluters to maintain their operations and reputation despite clear evidence of detrimental effects.
Source: tercerainformacion.esPublished on 2025-05-19