Ciencia y campesinado definen agricultura regenerativa con diez criterios para frenar el greenwashing

Ciencia y campesinado definen agricultura regenerativa con diez criterios para frenar el greenwashing

The collaboration between science and farmers has established a rigorous framework of ten criteria to define regenerative agriculture, specifically designed to protect the term from greenwashing. By filling the gap left by the absence of an official certification, this consensus prevents companies or other actors from superficially using the concept to appear sustainable without implementing real practices, thereby ensuring that the label reflects genuine changes in agricultural management. Scientific studies support the fact that this model not only meets strict environmental criteria but also produces food with higher nutritional density and health benefits, while maintaining competitive yields compared to conventional agriculture. Research confirms that, after a transition period, soil regeneration leads to significant improvements in soil quality, water retention, and biodiversity, demonstrating that environmental sustainability and economic viability can coexist. This article is relevant to the issue of greenwashing because it establishes a technical barrier against misleading marketing. By defining verifiable parameters based on scientific evidence, it dismantles the empty claims of practices that present themselves as regenerative without actually restoring the ecosystem, forcing the sector to demonstrate tangible impacts rather than relying on vague labels.