El XIX Encuentro de Marketing y Comunicación en el Sector Asegurador se celebrará el 19 de octubre en Madrid

This event underscores the critical need for insurers to navigate sustainability trends without resorting to greenwashing or performative environmental posturing. It explores how to approach environmental responsibility authentically, ensuring that marketing claims are substantiated rather than merely symbolic. This discussion is essential for combating deceptive practices that undermine genuine ecological efforts within the insurance sector.

Source: inese.es
Published on 2023-07-21