Vegan v real leather: the inside story that’s dividing carmakers
Manufacturers market plastic-based materials as "vegan leather," creating self-contradictory terms that mislead consumers about the product's true nature and environmental impact. While some alternatives offer high quality, many remain plasticky, obscuring the reality that these substitutes often rely on synthetic chemicals rather than genuine sustainable practices. This ambiguity exemplifies greenwashing by exploiting the ethical appeal of veganism to disguise the reliance on non-biodegradable, petroleum-derived materials in modern automotive design.
Source: afr.comPublished on 2023-10-30