Greenwashing

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“Greenwashing”: La estrategia detrás de una sostenibilidad aparente | Blogs | GESTIÓN

The article critiques superficial sustainability initiatives that prioritize appearance over substantial change. It highlights how institutions engage in greenwashing by implementing minor adjustments rather than addressing root causes. This is relevant to greenwashing as it exposes the disconnect between marketing environmental responsibility and actual practices.

Source: gestion.pe
Published on 2024-06-25

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