How to fly green without falling into the greenwashing trap

How to fly green without falling into the greenwashing trap

Airline net-zero claims rely heavily on offset schemes that often lack transparency, failing to address rising long-haul flight emissions. This narrative enables travelers to dismiss their pollution impact, masking the reality that tourism emissions continue to climb despite industry promises. Such practices exemplify greenwashing by offering illusionary environmental solutions while actual climate harm persists, misleading the public about the true scale of aviation’s carbon footprint.

Source: afr.com
Published on 2025-02-26