Apple faces class action lawsuit over use of "ineffective and redundant" carbon offsets « Carbon Pulse

Apple faces class action lawsuit over use of "ineffective and redundant" carbon offsets « Carbon Pulse

Apple faces a US class action lawsuit for allegedly misleading consumers by marketing its smartwatch as carbon neutral. The suit claims the company used ineffective and redundant offsets to support this environmental claim. This case highlights the legal risks companies face when relying on questionable carbon credits to justify eco-friendly marketing. Such litigation underscores the growing scrutiny of greenwashing tactics, particularly regarding the validity of voluntary market mechanisms used to achieve net-zero assertions.

Source: carbon-pulse.com
Published on 2025-02-28